Be well said
I rely on capturing my testimonials in the wild. Because testimonials are everywhere once you start to look for them.
Seriously. In the last couple of weeks, I've had email exchanges with no less than three clients that resulted in a testimonial in the most low-key way.
Read More
Amanda Gorman photographed by Kelia Anne/Sun Literary Arts via AP and NPR New story
Today’s coincides with the inauguration of a new president. And I gotta tell you, my words don’t really seem important today and so instead, I direct you to these stories about Amanda Gorman, the 22-year-old poet who’ll be part of the Biden inauguration today.
Read More
In fact, I have a great little card that I share with people at events that highlights 4.23 Communication’s Content Launch Questions. I keep one on my desk to keep me focused.
Want one? Tell me where to mail it!
Read More
But if you’re struggling to understand the message of your business or you just can’t seem to access your authentic voice, sometimes you just need a jump start of a different kind…these books might be just the thing.
Read More
You’re right. It takes a bit of bravery to come out from behind the curtain of happy talk, lingo or saying what you think people want to hear. Content written in your most authentic voice might not be expected or appreciated by all.
That’s okay. You can’t possibly contort your message and words to be all things to all people.
Read More