In fact, when I asked my mastermind group what their reaction to the word was, all three people visibly recoiled. Seriously. They pulled back from the table and me.Read More
Well Said Wednesday
You’re right. It takes a bit of bravery to come out from behind the curtain of happy talk, lingo or saying what you think people want to hear. Content written in your most authentic voice might not be expected or appreciated by all.
That’s okay. You can’t possibly contort your message and words to be all things to all people.Read More
Do you ever find yourself in a content rut? Out of ideas? Not sure where the words are going to come from? Try writing in a different form. Channel your inner Dr. Seuss. Write a marketing rap. Pen lyrics to a Broadway-worthy show tune. Or try haiku.Read More
Sometimes, content creation kicks our butts, even those of us who grow up to write for a living. Sometimes we have to concede that we might be programmed for perfectionism from birth, but it doesn't have to be a deal breaker if we learn to recognize and work around it.Read More