WordPlan:
Content & Outreach Made Easier

You can’t do your genius work if no one knows about it.


That’s why there’s WordPlan. 

Build a simple, focused outreach roadmap and eliminate the

the noise of random posts and sporadic sends that get you nowhere.

computer keyboard. hat. mouse and smart phone

Add Value, Not Noise


Your WordPlan clears the chaos of outreach by:

- zeroing in on the messages your audiences want and need

- building a structure of themes, topics and “evergreen” content

- setting an outreach cadence that’s realistic … for you

- capturing impromptu opportunities

- making your message the beating heart of your business

Let’s Build Your WordPlan Together

A Private WordPlan Session with 4.23 Communication’s message strategist Barbara Govednik is a 2-hour, hands-on working session to build your outreach roadmap focusing on

  • what you’re saying — and why

  • when and where you’re saying it

  • how you’ll repurpose content and capitalize on opportunities

  • creating your custom outreach plan and calendar

Your WordPlan is not a generic template. It is centered on your business goals, your core messages and your realistic timeframe content creation and outreach.

Have questions before you book? Pop them in an email to Barbara or grab time on her calendar to ask in person.

hands on a computer keyboard on a desk with a plant.

Details

Where: Your Computer via Google Meet*

When: Offered on Wednesdays and Fridays

Includes:
-
private strategy session with Barbara Govednik of 4.23 Communication

- hands-on, guided creation of a content plan and calendar

- templates and materials

- session recording and transcript you can reuse forever

Investment: $323

*If you’re local to Western Washington state, we may be able to do an in-person strategy session.
Ask Barbara if it’s a possibility. (Travel expenses may be incurred.)

Why WordPlan Helps

A Private WordPlan Session is for you if you want to:

  • Connect with your audiences in a more sustainable, consistent authentic way

  • Trade in scattershot outreach for a planned and strategic approach to regularly connecting with your audiences

  • Lean on the experience and guidance of a message pro who’s been building outreach strategies for decades

  • Get a stash of tools you’ll use over and over

It will help you:

  • Never again “go dark” on your audiences and easily stay on their radar

  • Give up the noise disguised as “marketing”

  • Abandon random content that wastes everyone’s time

  • Become a master at reusing and repurposing content

  • Know what you’re going to say, nearly all the time.


Private WordPlan Sessions are an expanded version of
4.23 Communication’s “Build Your Content Plan” group workshop that is solely focused on you and your business.

Here’s a sampling of feedback from the group workshops: