Your people need to hear from you, so they can figure out that they’re your people. Break up with limited thinking about writing and set your message free.
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Well Said Wednesday: A Five Thousand Word Post?
One of the great things about going on vacation is the chance to take a break for your daily habits.
On my recent visit to Australia, I loosened up my daily routine of checking email regularly, getting up at a set time, posting on a regular basis for the business. Almost all of what you saw between Feb. 7 and Feb. 26 was pre-written and pre-scheduled.
Then there are the things that "vacation me" does that "reality me" rarely manages.
Namely: averaging well over 11k steps a day according to my FitBit (boy was it surprised!), indulging in more coffee than is probably advisable (I blame Melbourne's thriving coffee culture) and shifting to more visual forms expression (even as I journaled every day.)
I was always pulling out my camera to try to capture a landscape, a color palette and play of light. Check out a few of my snapshots* here. And I spent a lot more time in museums, galleries and, this time, some caves for ancient rock art.
Exercising different creative muscles and experimenting with new forms of expression is good for the soul.
It is also good for your business writing.
It helps to crack you out of stuck patterns of thinking and writing. It may even give you a fresh crop of ideas and inspiration.
Since I've been back, I find I'm even more highly attuned to correct word choice. It's like the break helped restore my attention to detail and shades of meaning.
Maybe I'm just less distracted and worn down by endless to-dos.
Have I convinced you to plan a vacation yet? Do it for the sake of your writing!
*Five to be exact, thus the headline on this post.
Well Said Wednesday: Are You and Your Content Ready For Anything?
Well Said Wednesday happened to land on Valentine's Day this year. But this is not going to be a hearts and flowers kind of post. Because if it's Wednesday, Feb. 14 where you currently are, it's most likely already Thursday, Feb. 15 where I am, on the island of Tasmania in Australia. This post has been in the queue waiting to launch for a while. That's the beauty of content planning (and execution, of course):
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Well Said Wednesday: When You're Stuck in an Elevator...
I am resurrecting the workshop because, like you, I regularly go to networking events and hear people struggle to introduce themselves to me in a natural, interesting way. A way that gives me a picture of what they do, doesn't make my eyes glaze over and won't have me pulling a muscle trying to not roll my eyes.
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Well Said Wednesday: You can say that again! No really. Say that again…
Because I wasn’t just repeating any old thing. I was hitting, more than once, the key, most important, core messages of the 90-minute session and of my business. At the end of the day, there were a few ideas I wanted to make sure my audience came away with...
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