As small business owners, we spend a lot of time counting things. We’ve been raised on the idea that “what gets measured gets done.” Paying attention to the right numbers is necessary to running a business. So what do you do with a flash of inspiration that doesn’t come with a ruler to measure it against?
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New Year's Resolutions? Nah. 21-, 30- or 90-day goals? Probably, but a bit complex. One touchstone to keep me focused and on track? Bring it on.
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"I hope that in this year to come, you make mistakes. Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You're doing things you've never done before, and more importantly, you're doing something."-- Neil Gaiman
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Sometimes, content creation kicks our butts, even those of us who grow up to write for a living. Sometimes we have to concede that we might be programmed for perfectionism from birth, but it doesn't have to be a deal breaker if we learn to recognize and work around it.
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Good writing is the result of good editing. Think about it. There is a reason they are called “first drafts” and not “one-and-only” drafts.
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